DIGITAL STRATEGY, TRENDS, & TIPS
As a small business, deciding whether to invest in web design can be difficult. On the one hand, you want your website to look professional and help you stand out from the competition. But on the other hand, you may not have the budget for a custom website design.
Using a greater number of advertising platforms allows your brand to reach more people, so an omnichannel strategy is the right ring for many companies out there. But what is this type of strategy about? Can small businesses use it? Will your brand be ready for this method? Read on to apply it to your plans and strategies.
Effective task delegating will help your company to function as a true machine in which each part will advance and optimize the workflow to generate better results. If you want to learn how to generate effectively, look at this article.
SEO is a digital marketing strategy that aims to boost a website’s ranking on the search engine results pages (SERPs). With a solid and well-thought-out SEO plan in place, there’s a huge chance that you’ll find your site showing up on Google’s first page.
There are many factors that lead to a successful SEO strategy, but luckily there are some simple steps you can take to get your business on the first page of Google.
Would you like to know what´s going to happen in the future with your company? No, we don´t have a crystal ball that will reveal all the answers. In fact, we have something better. Read this article to find out what Predictive Analytics is about.
Customer loyalty is one of the most critical metrics for the success of any business. If you can keep your customers happy and engaged, they will likely continue doing business with you.
Tracking pixels are often used on websites to track user behavior. When a user visits a page with a tracking pixel, the pixel is loaded from the web server and embedded into the page. It then communicates with a third-party server, usually a marketing or analytics provider, to send information about the page view.
Google has decided to give third-party cookies another year before making any decisions about their use. The new policies means that advertisers and other third-party services will still be able to track users' browsing behavior across the web to serve them targeted ads.
Maintaining a good relationship with our clients will ensure that they keep coming to our company, but is there any way to make it easier? Meet CRM, a software in charge of facilitating relationships between you and your consumers. Check our complete guide!