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Is WhatsApp Ideal for my Business?

WhatsApp is the ideal application to chat with our friends and family, however, can we use WhatsApp for our business? Let's take a look at WhatsApp Business, and how this version of the app could help your business


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Cookieless internet? Are we ready?

Cookies are codes that allow companies to have information about your consumption patterns on the web and how you behave as a buyer. It is not a coincidence that you have looked for an iPhone cover on Amazon and that suddenly all your social networks are full of ads for this product. These are the cookies at work. However, is the internet possible without cookies? Is this good for marketers and customers? Click on the article to continue reading.


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5 tips on how to reach SERP Position Zero.

Featured snippets dominate search results, and around 8% of direct traffic goes to the pages with rich snippets. Here are five tips on how to reach SERP position zero:


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How to Improve Customer Retention and Loyalty with Automation?

Customer retention automation could help any brand flourish as the customers begin to feel more connected and valued with the associated brand. Here are eight ways to improve customer retention with automation.


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Omnichannel. Is your brand ready?

Using a greater number of advertising platforms allows your brand to reach more people, so an omnichannel strategy is the right ring for many companies out there. But what is this type of strategy about? Can small businesses use it? Will your brand be ready for this method? Read on to apply it to your plans and strategies.


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Top CRM tools in the market?

CRM software increases the efficiency of your business as all the data is available on a unified platform for your sales team to track and manage the customer journey.


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Different Generations Have Different Customer Journeys

Do you know which generation you belong to? Are you a baby boomer, generation x or a millennial? Understanding each of the generations is vital to be able to adapt the customer journey to their needs. That is why in this article, we will analyze each of them and their consumption patterns.


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10 tips on Social Commerce.

Social commerce sells the products directly on social media channels where people tend to spend a lot of their time. Here are ten tips for flourishing your business with social commerce.


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5 Tips on Effective A/B Testing

Scientists are not the only ones using A/B testing. In fact, this strategy is one of the most useful tools to see what is working with your customers. When you do an A/B test, your study your customers without them knowing they are on an "experiment," and the data provided by these tests it´s worth it. If you want to know how to do this properly, check out these 5 tips we have for you.


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10 Local SEO Services Your Business Needs

Local SEO is crucial for the growth of your business and visibility from a localized audience base. Here we have mentioned ten local SEO services for your business.