DIGITAL STRATEGY, TRENDS, & TIPS
Tracking pixels are often used on websites to track user behavior. When a user visits a page with a tracking pixel, the pixel is loaded from the web server and embedded into the page. It then communicates with a third-party server, usually a marketing or analytics provider, to send information about the page view.
Google has decided to give third-party cookies another year before making any decisions about their use. The new policies means that advertisers and other third-party services will still be able to track users' browsing behavior across the web to serve them targeted ads.
Maintaining a good relationship with our clients will ensure that they keep coming to our company, but is there any way to make it easier? Meet CRM, a software in charge of facilitating relationships between you and your consumers. Check our complete guide!
For social media, marketers' top goals are advertising their products/services and increasing their brand awareness. Read more about these proven ideas.
B2B marketing strategy aims at marketing products or services to other businesses or organizations. The B2B campaign should be aimed at adding values to the potential businesses and being a credible contender for what you want to achieve.
Inflation continues to wreak havoc on small and large businesses, yet specific industries are unfazed by rising inflation, taking advantage of it to some degree. Today we will see which are these industries immune to inflation in addition to knowing how the current panorama of the economy is. Click and read more!
Amazon listing optimization is the process of optimizing the product listing on Amazon to increase its organic rankings for a relevant set of keywords. In this blog, we have discussed the ten significant points you need to look at to improve your rankings, which would ultimately improve the product discoverability, and your conversion rate.
Artificial Intelligence is an excellent part of every office job nowadays. Almost everywhere, we are surrounded by it, and while it is helpful, sometimes we wonder. Will machines take our jobs as digital marketers? In this article, we'll cover this debate while we study all the trends for this technology. Click and read!
Today with the growing popularity of social networks, it seems that being viral is the most tremendous success for a brand, but is this true? In this article, we will explain the phenomenon of virality and the pros and cons of your business. Click and read!
Setting a price on our products can be complicated since we do not know where the limit is between cheap and expensive. At both ends of the scale, we could lose customers if we don't manage this factor well, and that's why in this article, we share eight pricing strategies that will help you make more profits and stay competitive. Click and read!
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