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Your GA4 Is Missing 30% of Your Traffic — Here's the AI Attribution Blind Spot Costing You Budget

Most marketing directors are making Q2 budget decisions based on broken attribution data. Here's why AI-driven traffic from ChatGPT, Perplexity, and Gemini is invisible in your GA4 — and exactly what to do about it this quarter.


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GEO Is the New SEO — And Most Marketing Directors Are Still Playing the Wrong Game

Generative Engine Optimization (GEO) is the biggest search shift since mobile. Over 58% of Google searches now end without a click. Here's what Marketing Directors need to understand — and do — in the next 90 days to stay visible as AI takes over search.


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What Meta Advantage+ and Google AI Max Mean for Your Marketing Team

Meta Advantage+ and Google AI Max are automating the mechanical work of performance marketing. Here's what this structural shift means for your team's role, your strategy, and your next 90 days.


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Why Your Business Is Invisible to ChatGPT (And What to Do About It)

Most businesses are completely invisible to ChatGPT, Perplexity, and Gemini. Bruno Gavino explains why — and shares the exact GEO (Generative Engine Optimization) framework Codedesign is using to get clients cited in AI search results.


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Google's AI Mode Ads: The End of Search Advertising As We Know It

Google has made ads inside AI Mode a primary placement in April 2026 — a fundamental shift from interruption to integration. Bruno Gavino breaks down what this means for your keyword strategy, bidding, and offers.


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2 Global Supply Chains Case Study

Discover how probabilistic AI is revolutionizing multi-country supply chains. Learn to move beyond hindsight to decision intelligence and unlock trapped capital. Read the case study.


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Scaling High-Stakes Events with Digital Precision: A Case Study in Human-Centric Tech

Learn the digital roadmap for the events industry. From GEO (Generative Engine Optimization) to hyper-personalization, see how to drive ticket sales while maintaining authentic connection.


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Case Study: Complexity is the Enemy of Impact

A Digital Strategy Blueprint for Scaling High-Impact Technology


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Marketing for the Space (the last jump into the unknown).

In space, if it doesn’t work, people die. Their USP is the ability to synthesize extreme scientific constraints into habitable, human-centric designs. May brands live lke this?


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How can AI help you get your next job? But not the way you think with Julia Psitos.

How can AI help you get your next job? But not the way you think with Julia Psitos.