DIGITAL STRATEGY, TRENDS, & TIPS
Welcome to the era of the 2026 Performance Stack: An interconnected ecosystem where AI-first SEO (OmniSEO), first-party data-powered AI campaign optimization, and transparent revenue attribution aren’t nice-to-haves—they’re table stakes for B2B marketing leaders outperforming the field.
This week, we were in a conference in Miami—actually, several conferences—and it's impossible to miss the elephant in the room. Every panel on SEO, content strategy, and analytics kept returning to the same urgent question: How do we remain visible when users are no longer clicking through to our websites?
This is the story of what we learned, what we've implemented for one of our international B2B clients, and how we are rethinking the search strategy for 2026.
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A critical analysis of the urgent shift from traditional SEO to Generative Engine Optimization (GEO) as AI search threatens to eliminate 25-50% of conventional search traffic by 2026-2028.
The AI integration transforms Chrome from a passive browser into an active data intelligence system. Here are some things we already know.
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