Attract, Classify and Convert

Codedesign will be your armed partner acquiring quality traffic and qualified prospects. Establishing your digital funnel, and delivering quality prospects with your team will be our goal.

Attract, Classify, and Convert – offers businesses a streamlined approach to navigate this challenge. First, we leverage targeted strategies to Attract potential leads, ensuring that your brand stands out in the crowded digital landscape. Upon capturing these prospects, our tools and data-driven insights come into play to Classify them based on their potential value and alignment with your business goals. Finally, with a refined understanding of your audience, we implement tailored engagement tactics to Convert these prospects into loyal customers.

Codedesign will establish a funnel, using our proven B2B methodology assuring that your KPIs are met.

Help you plan and launch a full scale funnel that supports specific business objectives and all the touchpoints of your prospects.

Understand the current market trends and audience preferences.

Identify potential customer segments and niche opportunities.

Produce engaging content tailored to your target audience.

Utilize precision targeting to Attract high-value prospects.

Employ retargeting strategies to re-engage potential leads.

Classify leads based on demographic, behavioral, and psychographic data.

Increase relevance and improve user engagement.

Continually refine strategies based on real-world results and feedback.

What are the details on this program?

Strategy

Market Research & Analysis: Understand current market dynamics, identify opportunities, and pinpoint challenges.
Competitive Analysis: Gain insights into competitors' strategies and identify areas of differentiation.
Audience Segmentation: Break down target demographics into actionable segments.
Content Strategy Development: Outline content themes, types, and channels best suited for the target audience.
Digital Marketing Strategy Planning: Develop a comprehensive plan including paid media, SEO, social media, and more.

I need strategy

Execution

Content Creation & Distribution: Develop engaging content tailored to each audience segment and distribute it across the appropriate channels.
SEO (Search Engine Optimization): Ensure content and website structure is optimized for search engines to increase organic reach.
SEM (Search Engine Marketing): Utilize targeted ad campaigns to drive traffic and increase visibility.
Social Media Marketing: Engage audiences on platforms they frequent, fostering community and brand loyalty.
Email Marketing: Use personalized email campaigns to nurture leads, offering valuable information and incentives.
Retargeting Campaigns: Re-engage prospects who've shown interest but haven't converted.
Linkedin and Bing: This data comes from different sources and in B2B is gold
Automate with Email outreach: We have a set of outreach tools to help you engage with decision makers.

I need help executing

Track Data and Optimize

Web Analytics Integration: Deploy tools like Google Analytics to monitor web traffic and user behavior.
Conversion Rate Optimization (CRO) Services: Analyze web page performance and run A/B tests to improve conversion rates.
Customer Journey Mapping: Understand the paths users take and identify areas for improvement.
Performance Reporting: Weekly report on KPIs (Key Performance Indicators) to track the success of various initiatives.
Feedback Collection: Utilize surveys, feedback forms, and social listening tools to understand user sentiment and areas for improvement.
AI & Machine Learning Analysis: Use advanced algorithms to predict trends, user behavior, and optimize strategies.
Data Visualization Tools: Deploy our internal visualization tools to understandable formats, making insights actionable.