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Should Small Businesses Invest in Web Design?

As a small business, deciding whether to invest in web design can be difficult. On the one hand, you want your website to look professional and help you stand out from the competition. But on the other hand, you may not have the budget for a custom website design.


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Omnichannel: Is your brand ready?

Using a greater number of advertising platforms allows your brand to reach more people, so an omnichannel strategy is the right ring for many companies out there. But what is this type of strategy about? Can small businesses use it? Will your brand be ready for this method? Read on to apply it to your plans and strategies.


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How to Prevent Misuse of Sensitive Data on the Internet?

Data breaches are a common occurrence for many businesses now that so many exist on the internet. The digital age is well and truly upon us, meaning companies and individuals need to be careful about the use of sensitive data and how that could easily be exploited for bad intentions.


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What are the Keys to Reaching Mutual Understanding

Reaching a common ground in any disagreement requires polite exchanges, mutual understanding, and civil discourse. Here are a few tips.


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Effective Task Delegation: 8 tips for business owners

Effective task delegating will help your company to function as a true machine in which each part will advance and optimize the workflow to generate better results. If you want to learn how to generate effectively, look at this article.


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Why is it crucial for you to focus on SEO?

SEO is a digital marketing strategy that aims to boost a website’s ranking on the search engine results pages (SERPs). With a solid and well-thought-out SEO plan in place, there’s a huge chance that you’ll find your site showing up on Google’s first page.


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Business SEO: Tips to Bring Your Business to the First Page of Google

There are many factors that lead to a successful SEO strategy, but luckily there are some simple steps you can take to get your business on the first page of Google.


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What is Predictive Analytics?

Would you like to know what´s going to happen in the future with your company? No, we don´t have a crystal ball that will reveal all the answers. In fact, we have something better. Read this article to find out what Predictive Analytics is about.


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9 Effective Tips for Improving Customer Loyalty and Retention

Customer loyalty is one of the most critical metrics for the success of any business. If you can keep your customers happy and engaged, they will likely continue doing business with you.


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How Do Tracking Pixels Affect Site Speed?

Tracking pixels are often used on websites to track user behavior. When a user visits a page with a tracking pixel, the pixel is loaded from the web server and embedded into the page. It then communicates with a third-party server, usually a marketing or analytics provider, to send information about the page view.