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How to Create a Digital Marketing Plan for a Home Energy Business

In the current market, there is a growing demand for energy-efficient homes. As a result, home energy businesses are booming. However, with the increased competition, it is becoming more challenging to stand out and attract new customers. Read this guide to know how to succeed.


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How to Combat Ad Fraud in Online Advertising

If you are advertising online, you have great potential for a wide reach. However, there are risks of ad fraud, too. Read this article to learn how to combat ad fraud.


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5 Digital Marketing Myths We Must Clarify

Cultures used myths to make sense of things as simple as the changing of the seasons, but today no one believes that Zeus or Thor is real. However, these myths have expanded to areas such as digital marketing, and beyond being interesting anecdotes, they end up being beliefs that hinder your online business development. That is why we have the duty to demystify these five myths of digital marketing. Click and read!


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What Are Bad Backlinks?

A bad backlink is any link that a search engine considers spammy or irrelevant. Search engines like Google and Bing use algorithms to detect these links and penalize the sites that have them. This means your website will be ranked lower in search results unless it's fixed.


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Top 5 digital marketing ideas for Motorcycle Dealers

How can a motorcycle dealer promote his business online? These incredible machines are still quite useful for people looking for a more agile means of transportation and continue to be popular throughout their community of enthusiasts. Today we will show you the best digital marketing ideas to reach your entire audience. Click, and let's see!


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Benefits and Disadvantages of Using Animation on a Website

It seems like these days, customers cannot go anywhere, be it a land-based store or an eCommerce website, without experiencing a sensory overload inflicted by countless brands fighting for their attention. Next, there comes the matter of staying in the spotlight and retaining that attention. After all, every business wants to get noticed, which is only natural, as being seen equals profit.


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Business Purpose: How to find the "why" of your company?

Have you ever wondered why your brand exists? It is not a metaphorical question. Getting the reason behind your brand can propel it to new levels. So, do you want to discover the "why" behind your business? Click and learn!


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The Top 8 Chatbots For Your Website (2023)

If you’re hoping to improve customer retention and loyalty, provide around-the-clock support and solve your customer’s issues as efficiently as possible, we’d recommend implementing a chatbot


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Brand Safety: How to protect your business on Social Media?

If you want your business to be successful, it needs to be on social media. Despite this, its great popularity does not make it a place free of danger, and that is when the question arises for businesses of how to protect their brands on social networks. Scammers, hackers and fake links, what are the real threats within social media platforms? Click and find out!


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Top digital marketing ideas for the wine industry

Digital marketing is important for winery businesses because it allows them to connect with a wider audience and promote their products and services in a more efficient and effective way. Read this guide to know more.