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B2B ecommerce agency- CodeDesign


B2B ecommerce agency- CodeDesign


In today's digital age, more and more businesses are turning to e-commerce to conduct business-to-business (B2B) transactions. However, setting up and managing a successful B2B e-commerce platform can be daunting. This is where B2B e-commerce agencies come in. Specialized agencies that provide businesses with the expertise and resources to build and manage a successful online presence.

CodeDesign is a leading B2B e-commerce agency specializing in custom e-commerce solutions for businesses of all sizes. With a team of experienced developers, designers, and digital marketing experts, CodeDesign is committed to helping businesses succeed in the ever-evolving world of e-commerce.


Why do you need a digital ecommerce agency?

To stand out in today's competitive landscape, it's essential to interact with your target audience at their preferred time, manner, and platform. A digital ecommerce agency can help you achieve this goal. The success of an online business is often determined by how effectively they attract, impresses, convinces, and serves its audience.

The classical 4Ps of marketing, namely product, price, place, and promotion, are equally important in the sales process to win over your customers. With numerous digital marketing channels available, it can be overwhelming to determine which ones are necessary for your campaign. 


Should you be using paid ads on every channel?

The answer is it depends on where your target audience spends their time. A competent digital marketing agency can help you create or refine your customer persona to better align with your audience while engaging with them.

At CodeDesign, we advise our clients to prioritize the channels that are more likely to be preferred by their customer persona.


What are the benefits of partnering with a b2b ecommerce agency?


benefits of ecommerce agency


Working with a B2B eCommerce agency can benefit businesses aiming to establish or expand their online presence. Below are some advantages of partnering with a B2B eCommerce agency:

1. Specialized expertise: B2B eCommerce agencies specialize in creating digital platforms and online stores for businesses. They possess the necessary expertise to develop websites optimized for search engines that are user-friendly and responsive. They also have experience integrating various software and platforms to streamline business operations.
2. Cost-effectiveness: Hiring a B2B eCommerce agency can be more cost-effective than having a full-time in-house team. The agency can work on a project basis, and you only pay for the completed work. You also avoid overhead costs, such as office space, equipment, and benefits.
3. Faster time-to-market: Partnering with a B2B eCommerce agency can hasten the development process, enabling you to launch your online store or platform faster. They can utilize their expertise and experience to determine the most appropriate tools and technologies for your business and assist you in devising a strategy to accomplish your goals.
4. Scalability: A B2B eCommerce agency can help you design and develop an eCommerce platform that can scale alongside your business. They can also offer continuous support and maintenance to ensure your platform remains up-to-date and optimized for performance.
5. Strategic partnerships: A B2B eCommerce agency can assist you in forming strategic alliances with other businesses and service providers in your industry. This can enable you to broaden your customer base, raise your revenue, and enhance your overall competitiveness in the market.

How do we work at CodeDesign?


CodeDesign Ecommerce Agency B2B


We begin with exhaustive research to inform a streamlined strategy that enhances the user experience and simplifies the checkout process, ensuring seamless customer journeys while minimizing buying obstacles. We also create inbound marketing strategies that attract quality leads and quickly generate a steady flow of potential prospects. Our team also excels in increasing customer conversion rates and optimizing the customer experience to encourage repeat business.

Our deep insights enable us to develop creative marketing campaigns, designs, and assets that showcase your company's products or services while fostering meaningful interactions between customers and your brand. Our approach is customized to fit your business's unique needs, whether it's product concepts, service concepts, brand concepts, or actionable business strategies, all based on your company's customers and marketplace needs.Our innovative process ensures customer buy-in, leading to greater acceptance of new products and services and long-term customer loyalty. This loyalty is critical to driving future growth for your business.


Our Services: What do we offer?

As a digital marketing agency, we are committed to delivering measurable results for our clients. Our top priority is helping you grow your revenue, increase sales, and generate more qualified leads. From day one, we work closely with our partners to ensure their success. As a leading digital marketing agency and Amazon marketing partner, we bring extensive expertise and experience to every project.

Our primary services include media buying expertise, covering a wide range of platforms such as Google Ads, Bing Ads, Google Display Advertising, Apple Search Ads, social media platforms like Facebook and Instagram, LinkedIn Paid Campaigns, Amazon Sales Ads, and more. We also specialize in DSP and Programmatic Buying, YouTube True View Advertising, Google Shopping, Multilingual PPC, and Remarketing to help you reach your target audience effectively.

In addition to media buying, we offer services for digital marketing optimization, including Digital Strategy and Sales Funnel Optimization, Search Engine Optimization (SEO), International SEO, GTM & Google Analytics, Content Marketing, Content Strategy, Content Syndication, Website Migration, Keyword Research, and Native Ads. We can help you increase your online presence and drive more traffic to your website.

Our web development services include eCommerce Development, eCommerce Strategy, Email Marketing, CRM Management, Amazon Marketing, E-commerce optimization, and development for various platforms like Magento, Prestashop, WordPress, and Headless CMS. Our team can help you build a robust online store and optimize your website to increase your sales and revenue.


We are a team of passionate marketers.


CodeDesign Team


Our team has a proven track record of delivering successful marketing campaigns that drive revenue, sales, transactions, and website traffic. We rely on metrics to measure our success, so we're proud to share that our client retention rate is around 86%, and our client recommendation score is 376% higher than the market average. We believe in building long-term relationships with our clients and look forward to helping you achieve your business goals.

Our team of experienced marketers has collaborated with numerous multinational brands and their customers across the globe, delivering proven results that establish us as the perfect digital partner for any brand. Leveraging advanced technology, reporting capabilities, and a range of digital services, we are a full-service agency with industry expertise. Our services span from global e-commerce solutions to integrated paid search, programmatic media, and advanced CRM integration. Your brand is in expert hands with certified instructors, thought leaders, and subject matter experts in LinkedIn, Facebook, Google Ads, PPC, social media advertising, data analytics, and Amazon marketing.

Our commitment to data-driven campaigns leads us to embrace the latest technology, and we developed our proprietary tool, "CodeDesign Augmented Analytics," to enhance our clients' digital marketing performance.


We are a Multicultural agency with a diverse portfolio.

We are proud to be the world's first multicultural agency, with team members working in 12 different time zones to provide super-fast turnaround times. Our goal-oriented and transparent approach emphasizes real-time reporting on all tasks, ensuring our clients stay informed at every step.

Our extensive portfolio speaks for itself and includes several global companies such as VELUX, Chicco, Nestlé, Microsoft, and many more. At CodeDesign, honesty and integrity have always been the cornerstone of our operations. 

CodeDesign is a digital marketing agency that operates across 12 different time zones and has been awarded and recognized by industry experts. We were recently acknowledged as one of Clutch's top digital agencies in 2021, with an average rating of 4.8 out of 5. Our clients have spoken positively about their experiences with us. For example, Gecko Yoga's founder, Nicolette Holmes, found our strategy a fantastic starting point, and they are already seeing growth. We pride ourselves on maintaining open communication channels with clients like Nick Notas, who appreciate our ability to provide support when needed. Henrique Rosa of Artsana Group describes us as loyal and trustworthy partners. Anabela Pinto of HOTI HOTEIS finds our services to be excellent value for the quality of work we deliver.

Companies from local, national, and international markets have trusted us to elevate their online presence and boost their revenue. Our customer-centric approach has positioned us as Clutch's top digital strategy agency. We have also been recognized by other prestigious digital agency networks such as TDA, DesignRush, and AgencySpotter.

We strongly believe in collaborating with our clients to deliver comprehensive, effective digital solutions. Our team comprises marketers from diverse backgrounds, each offering their unique expertise and perspective to the table.


What are our Packages?

We believe in creating specific plans and campaigns for our clients to help them connect with their audience most effectively and scale their business.

Unlike other agencies, we don't offer the same package to every client. We take the time to understand our client's unique needs and create tailored solutions. Our commitment to providing transparent and honest services has helped us gain the trust of our clients. As a result, our client recommendation score is 376% higher than the market average, and our client retention rate is 86%. We are dedicated to showing up on time, keeping our promises, and exceeding expectations to deliver exceptional client results.


We are also an Amazon marketing expert


Amazon Marketing Agency


Elevate your Amazon business from product research to product launch and beyond with Codedesign. Our Product Database makes it easy to search for products using keywords, categories, or custom filters, allowing our team to save time by identifying high-demand products.


How can you improve your products' performance on Amazon?

If you're looking to grow and scale your business efficiently, Amazon provides a great opportunity.

- Keep a close watch on your competition and develop selling strategies with our Product Database, which provides daily sales, inventory data, and revenue for any Amazon product.
- Optimize your product listings by researching and targeting keywords and ASINs to discover what Amazon customers are searching for. Our insightful keyword data can help you increase traffic to your product listings, improve PPC campaigns, and grow your business.
- Stay on top of the market with the Codedesign Amazon Analytics Team tool, which serves as your financial command center. You can organize and track your FBA sales, revenue, expenses, and other key metrics, view performance over time, and gain insights to reduce costs and increase profits.
- Understand your competition deeply with the help of our Codedesign Team, which can assist you with strategic and tactical moves to understand the market and competition better.

How our Consulting Experts would help you?

Codedesign Consulting Experts offer a comprehensive service for current and future online sellers. Our full eCommerce marketing services are tailored to help businesses expand their brand across all digital marketing channels, including Amazon. To take advantage of this growing sales channel, you'll need two things: an Amazon seller account (or Vendor) and a great product that offers value to the marketplace.

Codedesign Advertising Consultants will ask the right questions to identify and prioritize the gaps you need to fill to boost revenue and gain market share. We aim to position your brand above the competition on Amazon and optimize for a higher conversion rate. Our team understands that Amazon is the world's largest product search engine. That's why we work to get your products on page 1 for your most important keywords. Our experts have successfully launched products on page 1 of Amazon's search results for highly trafficked and competitive keywords.

Our consultants are skilled in keyword analysis and category research. They will advertise your products in a way that drives targeted traffic, segmented audiences, and sales. We'll get your listings in front of consumers who are ready to buy while staying within your ad spend budget and maintaining profitability. Our Amazon team constantly seeks ways to grow your sales on the world's largest marketplace. We become your trusted advisors, helping you navigate the ecosystem, identifying new ways to reach customers, and taking action to drive results.

Effective communication is the foundation of a successful partnership. 

To ensure the success of your business, your agency partner must communicate with you regularly, understands your challenges, and provides solutions for them. As the market reacts to your campaigns, your goals, target market, product fit, and customer acquisition strategy may need to change. This makes it crucial to have open and frequent communication with your agency partner to position yourself as the best option for your customers and stay ahead of the competition.

It should raise a red flag if you struggle to receive timely responses from an agency when trying to become a client. We recommend choosing an agency, like ours, that is proactive in their communication and prioritizes keeping you informed throughout the partnership.

The Role of a B2B E commerce Agency; A Comprehensive Look, with Codedesign.org

In todays era the B2B landscape is rapidly changing. Businesses are increasingly looking for ways to connect with partners, suppliers and other enterprises. This is where a B2B e commerce agency comes into play acting as a bridge between businesses and optimizing their operations.. What does such an agency do? Lets delve into it by exploring examples and insights from Codedesign.org.


The Main Responsibility;

A B2B e-commerce agency specializes in assisting businesses in selling their products and services to businesses through platforms. This encompasses a range of tasks;

Platform Development; Designing user friendly e commerce platforms that enable businesses to showcase their offerings manage transactions efficiently. Handle customer relationships effectively.

Data Analysis; Utilizing data analytics to gain insights into purchasing behaviors, industry trends and business requirements. This information informs decisions.

Outreach; Implementing techniques like advertising to accurately target business customers and employing SEO strategies to enhance visibility on search engines.


Specific Examples, from Codedesign.org;

  • Data Driven Approach; Codedesign.orgs focus on being a "data driven marketing agency" strongly resonates within the B2B e commerce realm.
  • For example by analyzing data the company can identify which products are gaining popularity, among businesses determine the price points and even determine the optimal times to engage potential clients.
  • Expertise in Programmatic Advertising; Codedesign.org showcases their skill in advertising. In a B2B context this means utilizing algorithms to purchase ad space in time ensuring that ads are displayed to the relevant business audiences and maximizing return on investment.
  • Mastery of SEO; With a SEO audit tool Codedesign.org acknowledges the significance of search engine visibility. For B2B e commerce businesses this translates to being easily discoverable by businesses searching for services or products.


The Future of B2B Online Companies

As advanced data analytics continue to advance B2B platforms will Personalization on a scale offer personalized experiences that cater to business needs.

Automated Transactions; With the increasing prevalence of strategies we can expect automated B2B transactions where AI-driven systems facilitate business purchases based on predetermined criteria.

Evolution of SEO; As search algorithms become more sophisticated, B2B platforms must adapt their SEO strategies. The focus will shift from keyword optimization towards understanding search intent and content relevance while establishing authority.

The integration of augmented reality (AR) and virtual reality (VR), in B2B e-commerce platforms allows businesses to have a experience" of products or services before making purchases.

In conclusion, the role of a B2B e-commerce agency, exemplified by agencies like Codedesign.org is multifaceted. It involves utilizing data, programmatic strategies and evolving SEO techniques to provide businesses with a efficient and optimized online purchasing experience. As the digital landscape continues to evolve these agencies will play a role, in driving the future of B2B e-commerce.


Frequently asked

What is the role of B2B agencies?

B2B agencies specialize in supporting businesses, in their marketing and sales efforts targeted towards businesses. They. Execute strategies that cater specifically to the needs of business clients, such as content marketing, lead generation, account based marketing and more.

How does a B2B ad agency differ from others?

A B2B ad agency focuses on developing advertising campaigns that are specifically tailored for businesses targeting businesses. These campaigns are deployed across channels like trade publications, industry specific online platforms and B2B events. They often adopt an problem solving approach compared to consumer ads.

Can you provide an example of B2B commerce?

An example of B2B commerce would be a software company selling enterprise level software solutions to corporations. Another instance could be a manufacturer selling materials or components to a company that utilizes them for producing consumer goods.

What services does a commerce agency provide?

A commerce agency assists businesses in their product or service sales endeavors. This involves tasks such, as designing and developing e commerce websites, managing storefronts implementing payment solutions and optimizing product listings to drive sales while enhancing user experience.

What is a B2C agency?

A B2C (Business, to Consumer) agency specializes in creating strategies and campaigns that cater to businesses selling products or services to consumers. Their expertise lies in areas such as branding, advertising and promotions that directly resonate with the end consumer.

When searching for an e commerce agency what factors should you consider? It is important to assess their industry experience and track record their knowledge of e commerce platforms and tools their ability to design user websites that adapt well across devices, their strategies for driving traffic and increasing conversions well as their approach, towards data analytics and reporting.

What sets apart an e-commerce company? 

Typically a successful e-commerce company possesses a platform that's easy for users to navigate has built an loyal customer base over time employs effective marketing techniques including SEO strategies maintains a streamlined and dependable supply chain system offers responsive customer service experiences and demonstrates the ability to adapt swiftly to changing market dynamics and technological advancements.

These are some considerations when it comes to understanding B2C agencies and evaluating the success of an e commerce company.To become an e commerce agent there are steps you can take. First it's important to gain an understanding of the e commerce landscape and familiarize yourself with platforms used in this industry. Additionally building a network of clients and suppliers will be crucial, for your success. Continuously educating yourself about marketing, SEO and other tools that drive sales is also essential. 

When it comes to e-commerce itself, there are three elements that you need to have in place. 

Firstly you will need a selling platform. Storefronts, such as a website or app where customers can browse and purchase products or services. Secondly, it's vital to establish a payment processing system that ensures transactions for your customers. Lastly, implementing a method for managing inventory order fulfillment and shipping is necessary to ensure operations.

By combining these elements with executed marketing strategies and excellent customer service practices, you'll be on your way to running an e-commerce operation.




About Bruno Gavino

Bruno Gavino is the CEO and partner of Codedesign, a digital marketing agency with a strong international presence. Based in Lisbon, Portugal, with offices in Boston, Singapore, and Manchester (UK) Codedesign has been recognized as one of the top interactive agencies and eCommerce agencies. Awarded Top B2B Company in Europe and Top B2C company in retail, Codedesign aims to foster personal relationships with clients and create a positive work environment for its team.  

He emphasizes the need for digital agencies to focus on data optimization and performance to meet the increasingly results-driven demands of clients. His experience in digital marketing, combined with a unique background that includes engineering and data, contributes to his effective and multifaceted leadership style.

Follow Bruno Gavino on Linkedin


About Codedesign

Codedesign is a digital marketing agency with a strong multicultural and international presence, offering expert services in digital marketing. Our digital agency in Lisbon, Boston, and Manchester enables us to provide market-ready strategies that suit a wide range of clients across the globe (both B2B and B2C). We specialize in creating impactful online experiences, focusing on making your digital presence strong and efficient. Our approach is straightforward and effective, ensuring that every client receives a personalized service that truly meets their needs.

Our digital agency is committed to using the latest data and technology to help your business stand out. Whether you're looking to increase your online visibility, connect better with your audience, get more leads, or grow your online sales. For more information, read our Digital Strategy Blog or to start your journey with us, please feel free to contact us.


CodeDesign is leading:
- Digital Agency
- Digital Marketing Agency
- Digital Ecommerce Agency
- Amazon Marketing Agency


Connect with Codedesign today.


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